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Creator Terms

Last updated: 11/08/2026. This translation is provided for your convenience. If there is any difference between this version and the Portuguese version, the Portuguese version prevails.

These Creator Terms apply to anyone who publishes games on Let2Play through the Creator Studio. They add to the Terms of Use and the Privacy Policy, which also apply to you. By creating a studio or submitting a game, you agree to them.

1. Who can be a creator

  • Anyone with a Let2Play account can create a studio. However, each game only goes live after our team approves it (section 3).
  • To sell and receive payments, you must be 18 or older (or represent a company) and have an active Stripe payout account. At the moment, payouts require a Stripe account in Brazil, opened with a CPF or CNPJ (Brazilian tax IDs).
  • Creators aged 13 to 17 may only publish free games, with their legal guardian's permission.
  • Payout details (name, CPF or CNPJ, date of birth, phone, email and address) are sent to Stripe to verify your identity, as required by law and by Stripe. You enter your bank details directly on Stripe.

2. Content rules

The Let2Play audience includes children and teens. Every game, image, text and product you publish must:

  • be yours or licensed: no copies or clones of other people's games, and no third-party characters, brands, music, sounds or images without a license;
  • be safe: no viruses, crypto mining, phishing, redirects, misleading pop-ups, or code that tries to escape the game's isolation;
  • respect privacy: don't collect players' personal data. Any connection from the game to outside services (analytics, your own servers) must be disclosed in the description and comply with privacy laws. Never ask for names, emails, phone numbers or photos;
  • be age-appropriate: no sexual content, graphic violence, hate speech, drugs, or encouragement of dangerous behavior;
  • have no gambling or paid loot boxes: no real-money gambling and no loot boxes (random rewards bought with money or with purchased coins), which Brazilian Law No. 15,211/2025 prohibits in games likely to be accessed by minors;
  • sell honestly: every paid product must have a clear description, work as promised and be sold only through the Let2Play SDK. Don't use links or payment methods outside the platform, and don't pressure players to buy with fake countdowns or misleading messages;
  • work in the browser: follow the technical guide and the SDK documentation in the Studio, with accurate descriptions, controls and cover images.

3. Review and publishing

We review every submitted game and every update before publishing. We may approve it, ask for changes or reject it, always with a reason. Approval doesn't mean we checked everything: you remain responsible for your game. Games run isolated (sandboxed), with no access to the portal's cookies and data.

4. The license you give us

You still own your game. By publishing it, you give us a non-exclusive, worldwide, royalty-free license, for as long as the game is published, to:

  • host, run and display the game on Let2Play, on any device;
  • make screenshots, cover images and short videos, and translate the title and description;
  • promote the game on the site, on social media and in Let2Play promotional materials.

When a game goes offline, we stop using it in new promotions; materials already published may remain.

5. Sales and platform fee

  • You set the products and prices, in Brazilian reais (R$). The seller to the player is Let2Play, which handles payment, support and refunds.
  • The platform fee is 20% of each sale (your studio may have a different agreed fee, shown in the Studio). The rest is your share.
  • Payments use Stripe Connect: at the time of the sale, your share is automatically transferred to your Stripe account, and Stripe pays it out to your bank account on its schedule. Stripe's processing fees are paid by the platform, out of the platform fee.
  • Subscriptions follow the same rule on every paid renewal.
  • If we change the standard fee, we will give at least 30 days' notice. The change only applies to sales made after that date.

6. Ad revenue

  • Creators receive 50% of the ad revenue attributed to their games.
  • We count the ads shown on each game's pages. During the month, the Studio shows an estimate. When the month closes, we divide the actual revenue received from the ad network by the total number of ads shown, and your share is calculated from the ads on your games.
  • The amount is transferred through Stripe after the month closes, in reais. If your payout account isn't active, the amount stays pending until it is.
  • Invalid traffic (clicking your own ads, bots, encouraging people to click ads) doesn't count and may lead to suspension. Amounts the ad network deducts or doesn't pay are not shared either.

7. Refunds and disputes

Players have the rights in the Refund Policy. When a sale of your game is refunded or disputed on a card, your share of that sale may be reversed from your Stripe account or deducted from future earnings. If the game goes offline by your decision or because of a breach of these terms, the refunds owed to buyers may also be deducted.

8. Taxes

You are responsible for taxes on what you receive and for the tax obligations of your activity. The Studio shows your sales and payout history to help with your accounting.

9. Data you receive

  • Aggregated metrics per game and per day: card impressions, clicks, views, plays, playing time and ads.
  • For sales: the buyer's public nickname, the product, the amount and the date. You don't receive players' names, emails or payment details.
  • Through the SDK, the game only receives whether the player is signed in, their nickname, their balance and items in that game, and their saved progress.

Use this data only to run and improve your game. Don't try to identify players, don't contact them outside the platform, and don't pass this data on to third parties.

10. Removal and suspension

We may take a game or product offline, or suspend a studio, in case of a breach of these terms, a copyright complaint, risk to players or a legal requirement. As a rule, we warn you first and explain why, and you can reply through the contact page. In serious cases (malware, fraud, illegal content) we may act immediately. You can ask us to take one of your games offline at any time through the contact page; its active subscriptions are canceled.

11. Your warranties and liability

You guarantee that you hold all rights to what you publish and that your game complies with the law. To the extent permitted by law, you are responsible for losses and third-party claims caused by your game or by a breach of these terms, including Let2Play's reasonable defense costs.

12. Termination

You can close your studio whenever you want through the contact page. We pay the amounts still owed to you, after the deductions in section 7, and players' purchases are handled according to the Refund Policy. The sections on payments, refunds, warranties and liability remain in effect after termination.

13. Changes and governing law

We may update these terms; we will announce important changes at least 30 days in advance in the Studio or on the site. These terms are governed by the laws of Brazil. Questions: contact page or contato@let2play.com.